Client Profile

City of Allentown,PA

The City of Allentown PA is the third-largest city in Pennsylvania and serves as the county seat of Lehigh County.

Known for its rich history, diverse population, and vibrant community, Allentown is a hub for culture, education, and commerce in the region.

  • Government
  • Allentown, PA
  • UX Research
  • UI/UX Design
  • Design Systems
  • DevOps
  • Support
  • Enterprise Data Platform
  • Data Strategy
Project Summary

Project Overview for The City of Allentown PA

A complete redesign and redevelopment of the City of Allentown's official website, encompassing UI/UX design and CMS implementation using the DNN Software platform.

The project aimed to create a modern, user-friendly interface that enhances accessibility and streamlines content management for city staff.

Business Challenges

Problem/Challenge to Overcome

Business Challenge: The City of Allentown PA's existing website was outdated, difficult to navigate, and lacked the modern features needed to effectively serve its residents. The city required a complete overhaul to improve user experience, ensure mobile responsiveness, and simplify content management processes.

Technical Challenge: The website's previous architecture was not optimized for mobile devices and had limited functionality, making it difficult for city staff to manage content and for residents to access essential services online.

Strategy

Solution

Approach: Maxiom Technology undertook a comprehensive approach, beginning with a deep dive into the city’s requirements and user needs. The project involved a full redesign of the user interface (UI) and user experience (UX), with a focus on accessibility and ease of use. The team implemented the DNN Software CMS to provide robust content management capabilities, ensuring that the website was not only visually appealing but also functional and easy to maintain.

Key Features: The new website features a modern design, fully responsive layouts for mobile and desktop, an intuitive CMS for easy content updates, and integrated services to improve citizen engagement.

Innovation: The project incorporated cutting-edge UX principles and a responsive design strategy, ensuring that the website provides a seamless experience across all devices and is accessible to all users.

  • DNN Software
  • HTML5
  • CSS3
  • JavaScript
  • Responsive Design Frameworks
Project Outcome

Results and Impact

Outcome: The redesign significantly improved the user experience, making it easier for residents to access information and city services online. The website now enjoys higher engagement levels, better mobile access, and more efficient content management. The city staff can update and manage content more effectively, leading to improved communication with residents.

Client Feedback: "The transformation of our website has made a huge difference in how we serve our community. It’s user-friendly, accessible, and a significant improvement in both design and functionality."

KPIs: Increased user engagement, higher satisfaction rates, improved mobile access, reduced content update times, and enhanced citizen interaction with city services.

Collaboration: The project was a collaborative effort between Maxiom Technology's elite team and the City of Allentown's officials. Close communication and regular feedback ensured that the project aligned with the city's goals and regulatory requirements. The team also provided training to city staff on using the new CMS, ensuring a smooth transition.

Ongoing Support: Maxiom Technology continues to provide ongoing support and maintenance to ensure the website remains up-to-date, secure, and fully functional. This includes regular updates, security patches, and new feature integrations as needed.

Next Steps: Future enhancements planned for the website include additional service integrations, continuous UI/UX improvements based on user feedback, and regular updates to keep the site aligned with evolving user needs and technological advancements.